HandyCo

HandyCo makes a basic thing interesting. Hand sanitisation has become a part of daily lives, for many it’s new, but with the times we are living in it’s essential. HandyCo creates products that bring style and fun to a mundane but necessary task.

lumá and HandyCo

HandyCo is growing. Quickly. They need a strong brand strategy that will set the foundation for successful marketing and communications activity. And let them bring a little fun and style to a pretty mundane category.

• Tone of Voice

• Values

• Key Messaging

• Target Audience personas

• Copywriting

• PR and marketing strategy

• Social content strategy